Who we are and our main objectives
Devon and Partners LVEP is a recently formed public/private sector partnership between the county’s local authorities, destination management organisations and regional businesses. Devon has the third largest visitor economy in England and is home to two National parks, the country’s first National Marine Park, a UNESCO biosphere, nearly 700 kilometres of coast and over 6,700 sq. kilometres of glorious countryside.
Our vision is to grow the visitor economy in Devon by over £300 million annually by 2030.
Our main objectives are:
- Grow Visitor Spend - Create new growth by pivoting the visitor economy from day to stay
- Spread the Benefits - Spreading visitors across Devon for more local income and greener benefits
- Create a Year-round Economic Driver - Develop and present a year-round offer, attracting across the seasons
Key visitor economy facts for Devon:
- £2.3 billion annual visitor spend
- Supporting over 50,919 jobs (9% of employment)
- 23.4 million staying visitor nights (including international and UK domestic)
- 23.9 million day visits annually generating £944 million spend
- 4,876 tourism businesses supported
- 48,079 number of beds (serviced accommodation)
*SWTR Cambridge model 2022 data
