Mark your calendars! English Tourism Week 2025 is set to take place from 14-23 March, shining a spotlight on England’s vibrant tourism sector. English Tourism Week is an annual celebration of the tourism industry, showcasing its importance to local communities and economies. The theme this year’s is ‘Supporting people and places to drive growth.’
Whether you’re a business, visitor attraction, destination, or simply a travel enthusiast, this is your opportunity to celebrate and support the industry that showcases the best of England.
Why English Tourism Week Matters
Led by VisitEngland, this annual campaign highlights the quality, diversity, and economic value of English tourism. It also serves as a platform to engage MPs, ministers, and the media, ensuring that decision-makers recognize tourism’s vital role in local and national economies.
The Goals of English Tourism Week:
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Boost the Spring/Summer Season – The campaign provides businesses and destinations with a marketing hook to encourage customer engagement and bookings.
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Engage Local Stakeholders – Tourism businesses can connect with MPs, local authorities, and the media to emphasize the industry’s contributions in their areas.
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Inspire Domestic Travel – By showcasing the variety and quality of English tourism, the campaign encourages more people to explore and enjoy homegrown travel experiences.
Get Involved
Businesses, attractions, and destinations can participate by using VisitEngland’s promotional toolkit, engaging with local stakeholders, and promoting English tourism on social media using #EnglishTourismWeek25. Let’s come together to celebrate and support one of England’s most valuable industries!
