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14th August 2017
Categories: Member News
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Developing and improving the "final mile" connection between train station to attraction for overseas visitors is now available in a new best practice publication.
Aimed at train operators, destination management organisations (DMOs) and attractions, the guidelines aim to improve the experience for overseas tourists as they travel beyond London, when navigating from train station to attraction.
It includes practical advice and case studies to ensure that the needs of overseas tourists are met when traveling beyond London.
Improving the final mile to attractions will also bring the added benefit of encouraging more visitors to explore Britain by rail.
Download a copy of the Final Mile best practice guidelines (PDF, 7.59MB)
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