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You are here > Member's Area > Member's News > Get involved in English Tourism Week: 17-25 March 2018
5th October 2017
Categories: Business News
An annual celebration of English tourism. A series of events showcasing visitor experiences in England. English Tourism Week highlights the value of tourism.
Taking place in spring each year, English Tourism Week campaigns to raise the profile of the industry and celebrate the value and quality of tourism in England. It provides you with a vehicle to kick start the season and promote your local tourism products. Whether you are an accommodation provider, an attraction, a tourist information centre or a destination, everyone can participate.
The English tourism sector touches everyone – visitors, residents, businesses and employees. It’s one of the few sectors active in every part of the country. It’s the third largest employer, every day supporting 2.6 million jobs and is a major employer of school leavers and young people and an incubator for entrepreneurs.
The visitor economy is worth £106 billion a year to England supporting thousands of businesses and impacting on the performance of supplier industries including farming, transport, retailing, sport, museums and galleries, the theatre and other performing arts. Tourism cannot be offshored – it only happens here! Find out below how to get involved.
There are many benefits to businesses getting involved in English Tourism Week. It can:
English Tourism Week works best when everyone participates. So get involved today!
There are many ways to take part and this is a great opportunity for the tourism industry to work together, whether you are a destination management organisation (DMO), local business, tourist information centre or the community, to promote the wealth of tourism products on offer in your destination.
By organising your own event under the English Tourism Week banner you will be raising the profile of your business and be adding to the combined efforts of the week to raise awareness with local residents, their visitors and key decision makers. Get involved and inspire local residents to discover the destinations on their doorstep.
Follow these four simple steps:
Obviously how you choose to take part depends what sort of tourism business or organisation you are. Events don’t have to be big or costly; the simplest ideas can be really effective. See our Things to do for ETW18 (PDF, 131MB) document for helpful suggestions or create something completely original!
The now traditional send-off for English Tourism Week will take place on the last weekend of the week and encourages everyone including businesses, visitors and locals to post their ETW images on Twitter, Instagram and Facebook using the hashtags #ETW18 and #BigTweetend. Encourage people to get sharing!
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